Better Thinking. Better Strategy. Better Results.
Great decisions don’t happen by chance—they happen by design. We help executives sharpen their thinking, refine strategy, and communicate with precision and impact.
In a world flooded with noise, clarity is a competitive advantage. Tenet Advisory Group (TAG) helps executives, teams, and organizations cut through complexity to make smarter decisions, craft more compelling narratives, and drive meaningful change.
Who we are
At Tenet Advisory Group (TAG), we know that great outcomes start with great thinking. We partner with senior leaders to cut through complexity, refine strategy, and communicate with precision. Our expertise in conceptual engineering ensures you’re solving the right problems, the right way, from the start.
We partner with senior executives across industries to provide strategic insight, content creation, and leadership development that drive tangible results. Whether you’re crafting a market-defining thought leadership piece, strengthening your executive presence, or pressure-testing your business strategy, we bring the clarity you need to act with confidence.
By applying these principles, we help leaders break through uncertainty, drive innovation, and gain a competitive edge in their industries.
Our Services
At TAG, we specialize in conceptual engineering—ensuring that your team is approaching challenges with the right mental frameworks from the start. Whether you need to elevate your thought leadership, sharpen your marketing strategy, or develop more effective leaders, we provide the structure and expertise to help you think better—and act with greater impact.
Some firms focus on execution. Others craft strategies disconnected from reality. At TAG, we bridge the gap: building strategy on the right foundation and ensuring execution drives real, lasting results.
- Executive Coaching & Corporate Training
Strengthening decision-making, leadership, and strategic thinking. - Thought Leadership & Marketing Strategy
Positioning you as an authority and shaping industry conversations. - Content Creation & Ghostwriting
Crafting high-impact books, reports, and long-form content that make
a statement. - Devil’s Advocacy
Stress-testing your assumptions to drive smarter, more resilient strategies.
Every great decision starts with a conversation.
Let’s talk about how TAG can help you think and act with greater impact.
Our Team
TAG is led by industry experts who combine deep academic insight with real-world business experience. Here’s who’s behind our strategic thinking.
Jerome Pagani
A brand thought leadership expert, Jerome has built and led market research and content creation teams, developed successful brand awareness campaigns, and worked closely with top executives in healthcare and business. His background in behavioral neuroscience and consulting enables him to uncover insights that drive engagement and strategic success.
Paul Scade
An award-winning writer and business strategist, Paul has collaborated on more than two dozen books and worked extensively with C-suite executives to refine and communicate their ideas. His background in academia and business makes him a trusted advisor in strategy, storytelling, and leadership development.
Pranay Sanklecha
A former professor of philosophy and business consultant, Pranay brings a rare combination of academic depth and practical business experience. He specializes in helping organizations refine their strategic thinking and challenge entrenched assumptions to drive innovation and growth.
